law firm marketing 101

1. Secure 1-800-DIVORCE as your exclusive family law phone number. All calls to 1-800-DIVORCE from your marketing area will go directly to your existing law office phone.
   
   
2. Feature 1-800-DIVORCE in your family law advertising to maximize the returns on your legal marketing investment.
   
   
3. Spend less on law firm marketing to produce the desired level of family law income OR spend more to build an ever-expanding family law practice. It's your choice: 1-800-DIVORCE works both ways! Either way, you will always be in control of your own 1-800-DIVORCE law firm advertising campaign.
   
   
4. Recieve many more paying clients using 1-800-DIVORCE than you would from the same marketing expenditure using your current phone number. How many extra consumers do you think will respond to your family law advertising if they can so easily and spontaneously remember and simply dial the very service they want?
   
   
5. Consumers love 1-800-DIVORCE! They will not have pen or paper handy when they see or hear your family law marketing initially or when they try to remember you later on. The low memorability of names and numbers constantly works against you. Once consumers have seen 1-800-DIVORCE, they never forget it and they love to tell their friends about it! Word of mouth referrals alone will cover the low monthly cost of the 1-800-DIVORCE legal marketing tool.
   
   
6. Your potential clients are awash in lawyers.  Why should they select you from the crowd? You must provide them an ethical reason and there are very few opportunities to do so.  Why would any consumer hire you to represent her if you do not even represent yourself well? 1-800-DIVORCE is a strong and impressive commercial statement about your continuing commitment to obtain and satisfy clients.
   
   
7. If you are in the family law business or intend to be so, you're going to have to advertise your services anyway!! How else are you going to promote yourself ahead of others in today's super-competitive market? Shared referral services and web directories provide minimal equalized opportunities.  Even a full-page phonebook ad now gets lost in the clutter in all cities and most towns.  To succeed, and not just survive, in the family law business, you need an edge your competitors don't have and can't get.  Advertising using the 1-800-DIVORCE legal marketing tool is that edge. And we'll even tell you how to do it!
   
   
8. With 1-800-DIVORCE in your law firm advertising toolbox, you will have your own instant local law firm brand. You will immediately begin to make the numbers work for you.